888poker Gears Up for KO Games with PFL Europe Partnership

Calum Grant
Senior Editor & Live Events Executive
3 min read
888poker

The first bell for the latest KO Games on 888poker is set to ring on November 26, and the online poker platform has announced an aptly-timed partnership with mixed-martial arts company The Professional Fighters League (PFL).

The two brands have joined forces for the Europe Championship, which takes in Dublin, Ireland, on December 8.

MMA and Poker to Unite

While it may be difficult for poker players to get one over on some of the world's best fighters inside the PFL SmartCage, which will soon feature 888poker branding on the canvas, there are plans for 888poker customers to get these combatants up against the ropes.

There are plans to host cool activities with the PFL fighters that will connect with poker and MMA fans. Although we can't share what's in store just yet, you can bet that you'll be the first to know when we get the green light.

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As the #1 fastest-growing company in MMA and the second-largest MMA organization globally, the PFL stands out with its unique sports-season format. The league's structure involves individual fighters participating in a regular season, followed by playoffs, leading to the yearly championship matchup.

Much like in poker, where success is contingent on one's latest triumph, the PFL operates on a "win and advance" meritocracy. In the competitive industry, 888poker has consistently proven itself as a winner, leading the way in poker technology and innovation to provide top-notch entertainment for players.

The PFL, too, rises above the competition, boasting its proprietary PFL SmartCage that enhances the real-time betting and next-gen viewing experience. This collaboration is a testament to the shared passion for entertainment and a commitment to delivering outstanding experiences in their respective domains.

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Amit Berkovich, VP Head of Poker and MD ROW, 888 William Hill said, "We are delighted to announce our exciting new partnership with the Professional Fighters League. At the heart of this collaboration is our shared passion for entertainment and commitment to providing first-class experiences in our respective spaces.

“With the PFL’s position in the world of mixed martial arts, together with 888poker’s award-winning gaming platform, this sponsorship deal presents a unique opportunity to reach more diverse audiences.

“We look forward to the journey that lies ahead and to the innovative projects we will build together."

James Frewin, SVP International of PFL had this to say about the collaboration, "The Professional Fighters League (PFL) is delighted to announce our collaboration with 888Poker, coinciding with the PFL Europe Championship.

"This partnership with a dynamic brand like 888Poker represents an exciting venture, particularly given the strong synergies between the poker community and the mixed martial arts world. The distinctive seasonal format of PFL is set to captivate poker players and enthusiasts globally, as they are accustomed to league and tournament structures that foster engaging narratives and dramatic spectacles."

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How to Get Your Hands on Some KO Games Tickets

There are several ways for you to get into the KO Games action. Main Event satellites start at a mere $0.01, plus there are many chances to get your hands on some KO Games tickets for free.

There are daily freerolls giving you the chance to win a qualifier tickets, while those of you battling it out in the Snowmen Festival Knockout Challenge could also find yourself receiving free KO Games tickets.

Tuning into the 888poker StreamTeam ambassadors' streams is always worthwhile, but moreso during the KO Games because they are giving away ticket galore to their followers. Now is the time to follow 888poker on social media because it is there you will discover more way to win KO Games tickets. Good luck!

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Calum Grant
Senior Editor & Live Events Executive

Calum has been a part of the PokerNews team since September 2021 after working in the UK energy sector. He played his first hand of poker in 2017 and immediately fell in love with the game. Calum has written for various poker outlets but found his home at PokerNews, where he has contributed to various articles and live updates, providing insights and reporting on major poker events, including the World Series of Poker (WSOP).

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